About
Built for African MSMEs, from Africa
UZIA — from the Swahili root meaning to sell — exists so a cooperative in Kisumu or a workshop in Kumasi can trade with the same confidence as a multinational.
Our mission
Intra-African trade remains under 20% of the continent's total trade. The barrier is rarely product quality — it is trust, visibility and logistics. UZIA solves all three: hard verification of every business, a marketplace and RFQ engine that surfaces real demand, and a freight desk that moves cargo along ECOWAS, COMESA, EAC and SADC corridors.
Our story
UZIA started after our founders watched a Kenyan macadamia cooperative lose an export contract because the buyer could not confirm the cooperative existed. We built the verification process we wished had existed — legal checks, site inspections, quality audits — and put a marketplace on top of it. Today UZIA members trade under AfCFTA across the continent, mobile-first, with escrow-protected terms.
54
African nations covered
2,400+
Verified suppliers
$180M
Trade value facilitated
11,000+
Active buyers
Regional offices
Nairobi
Kenya
East Africa & COMESA desk
Lagos
Nigeria
West Africa & ECOWAS desk
Johannesburg
South Africa
Southern Africa & SADC desk
Cairo
Egypt
North Africa & Gulf corridor

